03
Virgin Impulse
Category
Branding
Client
D&AD Live Brief
Year
2024
Role
Mina Kwon
To encourage new and existing customers to Virgin’s new flight and hotel proposition, Virgin Impulse provides a new, exciting and instinctive way of booking holidays with as little as one swipe.
This has been achieved with a ‘Tinder Style’ rapid fire decision making section based on images of different types of locations. The answers you give the this will allow Virgin Impulse to search and give options of a multitude of ready-to-go holiday experiences, tailored to you.



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